Can you sell us a rotten apple ?
A colleague and I were hiring a team of salespeople, and we decided to ask them to sell us a rotten apple. One applicant’s pitch was unforgettable: “This may look like a rotten apple, but it’s actually an aged, antique apple. They say an apple a day keeps the doctor away, and the longer they age, the more nutrients they gain! And you can plant the seeds in your backyard.” After resolving some honesty concerns, that particular candidate ended up being the best salesperson I ever hired.(From Book The Hidden potential)